Sponsored Video: Continue Helping A Child Reach 5

Friday, June 6, 2014

Sponsored Video: Continue Helping A Child Reach 5

Everyone is worried about he MERS virus in Saudi Arabia and there’s a good reason for this fear. Most MERS patients have succumbed to it due to various infections and diseases that got worse when they contracted the virus. Since there’s no vaccine yet to cure it, our workplace has stressed on the importance of proper hygiene especially on washing our hands. This brings to mind the campaign that Lifebuoy launched last year. 

Last year, Lifebuoy adopted Thesgora, Inda by teaching healthy hand washing habits and reduced the incidents of diarrhea from 36% to 5%. The mission to help celebrate every child’s fifth birthday by stopping the spread of preventable diseases is still on! This year, Lifebuoy is adopting Bitobe, Indonesia where many children also lose their lives before their fifth birthday to diseases. 

Mothers in of Utari, Indonesia are doing their best for their children.
In Indonesia, a tree is planted every time a child is born. But with the many cases of children’s death before they reach 5 years of age, the tree is all that remains. It is a must to help children live with the trees that symbolize them. 


Lifebuoy’s Help A Child Reach 5 campaign aims to help this village through the active promotion of health and hygiene education. The campaign was conceived based on research that 1.7 million children failed to reach their fifth birthday every year because of preventable infections and promotes handwashing with soap as a simple action that can save 600,000 child lives each year. Lifebuoy is committed to change the handwashing behavior of a billion people by 2015. 

For more information, visit www.lifebuoy.com. Washing our hands properly will not only prevent us from contracting diarrhea but also other viruses that causes sickness. The act of proper hand washing with soap is, more than ever, very timely.

This post is sponsored by Lifebuoy.

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